# DevXpert Labs > DevXpert Labs is a Mumbai-based lab for web development, web apps, WordPress, SEO and digital marketing, with a focus on AI. Websites and tools that get built, found and grown, all in one place. DevXpert Labs is run by Anup Kankale, WordPress & PHP Developer based in Mumbai, India (https://anupkankale.com). ## Pages - [Home](https://www.devxpertlabs.com/): overview of the lab - [What we do](https://www.devxpertlabs.com/what-we-do): services and how the lab works - [Who we are](https://www.devxpertlabs.com/who-we-are): the developer behind the lab - [What we think](https://www.devxpertlabs.com/what-we-think): articles, case studies, projects and contributions ([RSS](https://www.devxpertlabs.com/what-we-think/rss.xml)) - [Contact](https://www.devxpertlabs.com/contact): project enquiries ## What the lab builds - **AI Solutions**: LLM-powered chatbots that capture leads, and end-to-end AI content pipelines that generate and publish, wired up with tools like n8n. The lab's main focus. - **Web Development**: Fast, responsive front-ends in clean HTML, CSS and JavaScript, styled with Tailwind, and moving toward Next.js and headless CMS setups. - **Web Apps**: Custom web applications and dashboards for the workflows off-the-shelf tools don't fit. - **WordPress**: Custom plugins, Gutenberg blocks, WooCommerce and full theme builds like Aquila, plus contributions to WordPress core itself. - **SEO**: Technical SEO, structured data and performance work so search engines and AI answer engines can find you. - **Digital Marketing**: Landing pages, analytics and content that turn traffic into leads and leads into customers. ## Projects - [Lead Dashboard for Forminator & CF7](https://wordpress.org/plugins/devxpert-lead-dashboard-for-forminator/): Built for a travel agency drowning in form submissions and priced out of a CRM. It turns Forminator and Contact Form 7 entries into trackable leads inside WordPress, with statuses, feedback notes and CSV export. Rated 5 stars. - [WordPress Chatbot Plugin](https://github.com/Anupkankale/chatbot): A free, lightweight WordPress chatbot that engages visitors, captures leads and stores customer details right in the WordPress database. - [AI Content Pipeline (n8n)](https://github.com/Anupkankale/wp-automation-with-n8n): An end-to-end AI pipeline built with n8n that generates and publishes SEO-optimized content automatically, from prompt to published post. ## Open-source contributions - [WordPress 7.1 "Mary Lou"](https://wordpress.org/news/2026/08/mary-lou/): Credited among 800-plus contributors on the latest WordPress core release (August 2026), shipped to millions of sites worldwide. - [WordPress 7.0 "Armstrong"](https://wordpress.org/news/2026/05/armstrong/): Credited among 875-plus contributors on a WordPress core release used by millions of sites. Code that helps everyone, owned by no one. - [DevXpert Lead Dashboard](https://wordpress.org/plugins/devxpert-lead-dashboard-for-forminator/): A free, open-source (GPL) plugin on the official directory. Built for a real problem, given to the whole WordPress community to install and use. - [NudgeBee v1.3.0](https://github.com/nudgebee/nudgebee/releases/tag/v1.3.0): Contributing to open-source tooling beyond WordPress, pitching in on a project release for the wider developer community. ## Articles - [Build the smallest thing that genuinely solves the problem](https://www.devxpertlabs.com/what-we-think/build-the-smallest-thing-that-solves-it): Most tools answer real-world problems by piling on complexity. The lab's approach is the opposite. Here's the thinking behind it. - [Giving back, no strings attached - contributing to WordPress core](https://www.devxpertlabs.com/what-we-think/contributing-to-wordpress-core): Why the lab contributes to WordPress core and open source before shipping anything of its own, from WordPress 7.0 "Armstrong" to 7.1 "Mary Lou". - [Why I built a free lead dashboard for Forminator and Contact Form 7](https://www.devxpertlabs.com/what-we-think/free-lead-dashboard-for-forminator-and-cf7): A travel agency was drowning in form submissions and priced out of a CRM. Here's why the answer was a small, free WordPress plugin instead of another tool. ## FAQ ### What is DevXpert Labs? DevXpert Labs is a Mumbai-based lab for web development, web apps, WordPress, SEO and digital marketing, with a focus on AI. It's run by Anup Kankale, and client projects and self-driven experiments get built side by side. ### Who runs DevXpert Labs? The lab is run by Anup Kankale, who studied Computer Science for five years (a bachelor's then a master's), has four years of corporate job experience, and is a credited contributor to WordPress core releases 7.0 "Armstrong" and 7.1 "Mary Lou". ### What does DevXpert Labs build? AI solutions such as chatbots, LLM-powered features and automations; websites and custom web apps; WordPress plugins, Gutenberg blocks and WooCommerce flows; plus SEO and digital marketing to get those sites found and turning visitors into customers. ### Is the DevXpert Lead Dashboard plugin free? Yes. DevXpert Lead Dashboard for Forminator and Contact Form 7 is a free, open-source (GPL) plugin on the official WordPress.org directory. It turns form entries into trackable leads inside WordPress, with statuses, feedback notes and CSV export. ### Does DevXpert Labs contribute to open source? Yes. Anup Kankale is credited among the contributors to the WordPress 7.0 "Armstrong" and 7.1 "Mary Lou" core releases and has contributed to the NudgeBee v1.3.0 open-source release. ### How can I work with DevXpert Labs? Reach out by email at anupkankaleak47@gmail.com, by phone or WhatsApp on +91 93099 05702, or on LinkedIn. The lab takes on client projects, plugin ideas and "could we actually build this?" experiments. ## Contact - Website: https://www.devxpertlabs.com - Email: anupkankaleak47@gmail.com - Phone / WhatsApp: +919309905702 - https://anupkankale.com - https://github.com/Anupkankale - https://in.linkedin.com/in/anupkankale - https://about.me/anupkankale